Starbucks’ new CEO is facing criticism for his 1,000-mile weekly commute to the company’s headquarters | Pro Hub of News

Brian Niccol, the newly appointed CEO of Starbucks, is facing criticism after it was revealed that he will commute nearly 1,000 miles from his home in Newport Beach, California, to the company’s Seattle headquarters using a corporate jet. This has sparked concerns over the alignment between Starbucks’ environmental stance and the practices of its top executives.

Questions have also emerged about whether Starbucks’ three-day office attendance policy will apply to Niccol. The company has stated that Niccol’s job offer does not require him to relocate, and he will be allowed to use the company’s aircraft for travel between his home and Seattle.

Starbucks has also arranged for a small remote office in Newport Beach for Niccol to use while working from California, but it remains unclear whether this setup will meet the company’s hybrid work policy. Starbucks has yet to comment on the situation, which has drawn significant public attention.

Dan Coatsworth, an investment analyst at AJ Bell, criticized Starbucks’ new CEO, Brian Niccol, for his plan to commute 1,000 miles between California and Seattle using a corporate jet. Coatsworth pointed out the environmental impact and impracticality of such a commute for leading a $105 billion company. He emphasized that Niccol’s role requires a hands-on approach, especially as Starbucks faces challenges, and questioned whether the CEO’s lavish perks align with the company’s public commitment to sustainability. The announcement has sparked debate, especially on social media, regarding Niccol’s high compensation and its implications.